Heinrich Marketing recently received three distinct national awards for its work on the Colorado Attorney General’s consumer protection campaign.
DENVER (November 3, 2015) Heinrich Marketing recently received three distinct national awards for its work on the Colorado Attorney General’s consumer protection campaign, aimed at increasing awareness of consumers’ ability to report incidences of fraud to the Attorney General’s Office. The awards include a W3 Silver Award and a WAGGY Website Award for the campaign’s microsite, StopFraudColorado.gov and a Davey Award for the overall integrated marketing campaign.
“We are honored to receive national recognition for our work on this campaign, focused on protecting Colorado consumers from fraudulent activity,” said George Eddy, president of Heinrich Marketing. “The campaign was centered around six anthropomorphic animals representing the most common scams: identity theft, charity fraud, predatory lending and investment fraud. Based on Heinrich’s campaign, traffic to the website increased by X percent.”
The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. The WAGGY awards program was established to recognize and honor outstanding achievement in the Internet websites of the Conference of Western Attorneys General (CWAG) member Offices of the Attorneys General of the states and territories. The Davey Awards, judged and overseen by the Academy of Interactive and Visual Arts (AIVA), is an international creative award focused exclusively on honoring outstanding creative work from the best small agencies worldwide.
Heinrich is a well-recognized and strategically innovative agency with more than 37 years of experience delivering integrated creative and marketing services for top brands. The firm has successfully driven B2B and B2C campaign, program and brand-level results for client-partners across a wide range of solutions and channels. Current and previous clients include Macy’s, Humana, USBank, Bloomingdale’s and Discover. For more information about Heinrich and its services, visit the website or connect with the company on Facebook, Twitter and LinkedIn.