Keith Rose
EVP, Senior Partner

Keith generates a dramatic competitive advantage for Heinrich clients through successful marketing programs, credit card launches, retail credit card marketing, customer database development, loyalty programs and breakthrough direct marketing.

With 20 years of experience in both the financial services industry and consumer goods marketing, Keith brings a highly successful track record and a proven innovative approach. Before joining the Heinrich team, he headed up the California offices of Carlson Marketing Group. Keith has led success at Visa, Procter & Gamble, HP, Microsoft, Charles Schwab, Oracle and Lexus. A summa cum laude MBA, Keith has received numerous marketing awards and has been published in major industry publications.